Project Feature: Madison Health Foundation

Last year I had the opportunity to work with the Madison Health Foundation to create a video to help with their fundraising efforts. The foundation is raising money to build a new pharmacy in their hospital, specifically to work with their cancer center to reduce wait times for patients receiving chemotherapy. For this video, we interviewed hospital staff, patients, and board members to talk about the importance of this project and encourage people to donate.
This video was initially shown at a fundraising event, and was later edited to be repurposed as a social media and website video. It’s a great example of how one video can be repurposed across multiple events and online locations. Check it out!